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Fashion Tech2024Affinity Labs

Affinity Labs Project

Fashion recommender app using image search

Client: Affinity LabsTimeline: 8 monthsStyleUpAI Product LeadFashion Tech
40%
Engagement
8 months
Timeline
Completed
Status
Executive snapshot

Affinity Labs Project uses AI to recommend fashion styles by analyzing user-uploaded images and searching a large style database.

Finding relevant fashion inspiration quickly.
Increased user engagement and style discovery.
Affinity Labs Project desktop website screenshot
Live desktop experience
styleup-five.vercel.app

StyleUp

Fashion recommender app using image search

Affinity Labs Project mobile website screenshot
Responsive mobile view
How Affinity Labs Project adapts on smaller screens
Project focus

Affinity Labs Project at a glance

Fashion recommender app using image search

Client: Affinity LabsTimeline: 8 monthsStyleUpAI Product LeadFashion Tech
Product summary

StyleUp

Client tension

Client goal

01

Finding relevant fashion inspiration quickly.

Finding relevant fashion inspiration quickly.
Increased user engagement and style discovery.
Delivery move

Delivered solution

02

Built an AI-powered image search and recommendation engine.

Image Search
AI Recommendations
Buyer lens

Key takeaway

03

StyleUp

Image Search
AI Recommendations
Business outcomes

Results

40%
Engagement
Increased user engagement and style discovery.
Engagement: 40%
Helped users discover new fashion styles easily.
Live walkthrough

Live product walkthrough

Review the live fashion tech experience for Affinity Labs Project and compare the shipped interface to the case study narrative.

Visit website
styleup-five.vercel.app
Loading live website
Project narrative

Inside Affinity Labs Project

Affinity Labs Project is structured around Image Search and AI Recommendations.

Product summary

Fashion recommender app using image search

Image SearchAI Recommendations
Affinity Labs Project positioning

Positioning

01

Fashion recommender app using image search

Finding relevant fashion inspiration quickly.
Increased user engagement and style discovery.
Solution direction

Experience

02

Built an AI-powered image search and recommendation engine. Visual-first, AI-powered recommendations.

Image Search
AI Recommendations
Flow map

Key flows

03

Affinity Labs Project guides users through Image Search and AI Recommendations.

Image Search
AI Recommendations
Connected systems

Integrations

04

Visual-first, AI-powered recommendations.

Key numbers
40%
Engagement
Product experience

Key moments inside Affinity Labs Project.

The supporting visuals below focus on the interface details, brand treatment, and product surfaces that make Affinity Labs Project feel polished and credible.

Style Gallery
Supporting visual
Style Gallery

Recommended styles

Live website sections to notice
Image Search
AI Recommendations
Client voice

I found my new look thanks to Affinity Labs!

Emily Clark
User, London
Why it mattered

Helped users discover new fashion styles easily.

The app is so fun to use!

Emily Clark, User
Tech stack

What powers Affinity Labs Project

Affinity Labs Project runs on TensorFlow.js, React, and Node.js.

Core stack

Primary technologies

TensorFlow.js

Image analysis

AI/ML
React

User interface

Frontend
Node.js

Recommendation API

Backend
Performance indicators

Performance

95%
Lighthouse score
1.0s
Load time
99.9%
Uptime
98
Accessibility score
Security and compliance

Security

User authentication
Data privacy
System architecture

Architecture

TensorFlow.js AI
React frontend
Core tools used

Tools

TensorFlow.js
React
Node.js
Production readiness

Launch details

Affinity Labs Project was prepared for launch with Image compression, Alt text, and TensorFlow.js.

Performance work

Performance

01
Image compression
API caching
Accessibility features

Accessibility

02
Alt text
Keyboard navigation
Deep-dive stack

Implementation

03
TensorFlow.js
React
Node.js
Project FAQ

Common questions

Answers about Affinity Labs Project, the launch, and the build decisions behind it.

Yes, for recommendations.